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Huffington Post Gets $15 million Star-Ledger Replaces Staffers With Interns NPPA Independent Photographers Toolkit Advertising Photographers of America Business Manual Common Cents Column On The Cost of Doing Business NPPA Online Discussion Group Instructions Portions of this column were originally written for the February 2009 edition of News Photographer Magazine. Mark Loundy is a media producer and consultant based in San Jose, California. Full bio. The opinions in this article are those of the author alone and do not necessarily represent the official views of the National Press Photographers Association. |
February 2009, Volume 76 By Mark Loundy
"Whenever I take up a newspaper I seem to see Ghosts gliding between the lines. Ghosts must be all over the country, as thick as the sands of the sea." Back when newspapers were first climbing out of the primordial analog soup, they used to advertise for people with "VDT skills." When offset presses started replacing letterpress, all of a sudden, photographers had to "know color" Do your colleagues still have to know how to operate a Wing-Lynch? Do you know anybody in the business who doesn't know Photoshop? Asking a photographer about Photoshop is like asking a carpenter if he or she has, "circular saw skills." Now the buzz is about knowing video and "writing for the Web," (whatever that means.) It seems like everything is changing and our profession is disappearing into unknown technologies. But it's always been what's in between the lines that matters. Of course you absolutely need to have business skills, and most of us will have to add sound and motion to our toolkits, but in the end it's the content that provides the meat in the sandwich. Technology has changed before and it will continue to change. The advent of digital technology, the Internet and video are part of an eternal stream of changes in communications technology. Learning them as they come along is part of being a journalist. What's not going to change is that journalists will still need to be able to capture the telling gesture, the decisive moment, the defining phrase. The ability to empathize with your subject and communicate what you learn to others will continue to be the essence of a journalist. Remember, using pigeons to carry film from the battlefront was once the ultimate in newsgathering technology. And I'm sure that those medieval monks were really pissed off at Gutenberg for inventing moveable type. If we can't handle change, we can't handle journalism. After all, it is called the "news."
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